The industry standard has been to create a website for clients based on their tastes in colour, font etc and expects the client (you) to provide your own content. This doesn’t work! Read more HERE to find out what I do differently.
I fuse website design, content creation techniques and coaching with industry secrets from the worlds of tech and journalism to show you the easiest and quickest ways to get the results you desire from your website. This is your online ‘shop window’. It needs to be seen!
It doesn’t take me very long to create a gorgeous website that suits your tastes. But Design is less than half the importance. What you write and the images and videos you use are vital to the success of your website. I use my 400+ hours of coaching experience and over 13 years of building websites to coach you to create powerful content that we curate and perfect together.
I have been designing and building websites and blogs, using WordPress, for over 13 years. WordPress is used by large and small brands alike and is perfect for beginners and easy to learn. It powers over 40% of the world’s websites! Companies such as Sony Music, Time Magazine, The Rolling Stones, Spotify Newsroom, Microsoft News, Vogue Magazine and many more utilise WordPress’ popularity.
I’m going to tell you a secret. WordPress can be built to a very high standard using basic templates and then personalising them. Some web designers don’t tell you they use a template. They hope you will think they are doing all the coding. I have even known some to complete a website very quickly but then wait before telling the client so they can justify their incredibly large fees. I work differently. I use a popular building template service to create a gorgeous design in a timely manner. Then concentrate my efforts on us getting your content right. Content is what matters the most.
It doesn’t stop when the website is finished.
Because a website is never truly ‘finished’. It is a vital cog in your online marketing wheel and should grow and evolve with you and your business. This cannot happen if you do not have the power and freedom to make adjustments to your own website or add your own updated content. Websites that are hosted with me have minor edits included in the monthly hosting fee. I can even train you on how to manage your own website. This is very cost-effective and saves a lot of time.
You will end up working closely with me through the process to create a website that really speaks to your audience and is authentically YOU! Why other designers just take a brief from you and hideaway for months only to surface later with a website that doesn’t really ‘speak’ to your audience is beyond me. I’m left baffled every time a client tells me of their previous website experience. This is the most vital part of your online presence and is the most overlooked. Don’t settle for a website that will make selling your services or products harder than it already is!
Google and other search engines
I am certified in Google Digital Online Marketing. ‘SEO’ is often very misunderstood and the industry is awash with dodgy people taking advantage of those who do not understand the tech or jargon involved. Getting found on Google can be done for free, and you can do it yourself. It’s NOT a quick fix. There are no technical shortcuts. It all relies on your content and the people you are aiming it at. I have trained hundreds of people in the basics of getting found on Google and I can help you and your website too!